Discover how Northeast Wisconsin Land Trust is transforming the way we think about land conservation. With our strategic plan, “Conservation that Connects”, we are setting bold ambitions to enhance the quality of life for everyone connected to the northeast Wisconsin area. Our mission, vision, and core values guide our work to meet beneficial goals and make a positive impact on the environment and the community. By using the power of land conservation in new and innovative ways, we create a better place for you, your family, friends, and neighbors, as well as the plants and animals who call this place home. Join us on this journey and be a part of something truly meaningful.
Most importantly, our Conservation that Connects plan is an invitation to engage. We can work together to make the next five years count for this community, now and forever.
We will achieve this through four strategic goals:

Achieved through four strategic goals:
- Steward preserved lands
- Preserve more priority land
- Invest in our organization
- Engage community to advance conservation
With community support and strong partnerships, we strive to:
- Save the remaining priority natural lands in Northeast Wisconsin
- Double the number of people involved in conservation
- Raise $1.5 million in endowment to save local land forever
Learn More:
A special place
The Land Trust 12-county territory encompasses most of the Green Bay watershed. Green Bay is one of the largest freshwater estuaries in the world, the source of one-third of the surface water flowing into Lake Michigan. What happens in the watershed impacts the lake’s water quality and the health of all who live, work, and play here.
Unique role
The Land Trust Protects land through public preserves and private conservancies at a nationally accredited level.
- We establish and maintain strong relationships with land owners, communities and other conservation organizations to maximize conservation impact.
- We count on member-support to fund conservation work.
Rooted in water quality
Northeast Wisconsin Land Trust was founded in 1996 to protect water quality by conserving land along lakes, rivers, and streams; provide homes for wildlife by protecting forests and trees; protect natural lands that mitigate climate effects; and provide places for hiking, birding, fishing, and hunting.
Together we’ve accomplished a lot
The Land Trust has already preserved 6,000 acres and 30 miles of shoreline. Preserves open to the public include the last cattail marsh on the lower Fox River (Stroebe Island Marsh Preserve) and rare alvar habitat (Red Banks Preserve). The Land Trust was named Wisconsin’s Land Trust of the Year in 2016 by Gathering Waters, and earned national Land Trust Alliance Accreditation in 2017.
There is more good work to do
Clean drinking water, connected habitat, places for recreation, and climate resiliency continue to be important to our community today, and for future generations.
Your support makes a difference forever
Visit public preserves, volunteer at a restoration/ clean up day, work on an event committee, contribute to the annual fund, make an endowment gift, consider the Land Trust in your estate plan.